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Agriculture
is Wisconsin's largest industry at an estimated $51.5 billion. Within it,
dairying is the largest segment. In fact, the dairy industry's impact
represents $20.6 billion in Wisconsin's economy – larger than both
manufacturing and tourism. Like any industry, new strategies and innovations
are keeping this economic engine growing and progressive in Wisconsin.
The America's Dairyland television series promotes
the positive values inherent in all aspects
of Wisconsin's dairy industry. Broadcast in
every Wisconsin television market and
the surrounding area, the America's Dairyland
television series examines key aspects of the Wisconsin dairy industry.
If you are interested in obtaining a copy of any of the
following episodes, please
contact us for more information.

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Moovers & Shakers
The face of agriculture is changing and growing more diverse while
keeping pace with emerging trends.
Wisconsin's $20.6 billion dairy industry will soon be in the hands of the
next generation, and
they're ready. These young individuals
are motivated to keep agriculture growing in our state.
Meet some truly remarkable people who are striving to propel
Wisconsin's dairy industry into the future. These future agriculturalists
and dairy scientists are making strides in the industry. Meet
the future of the state's multi-billion dollar dairy industry…the
young Moovers and Shakers who will make sure Wisconsin remains
America's Dairyland.
Air Dates:
Saturday, October 11, 2008
Sunday, October 12, 2008
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Cows,
Cows, Cows
More than any other state or country, dairy is intertwined and connected
to the past, present and future of Wisconsin. And more than any other animal,
the cow is connected to our lives. We explore the many ways that cows are
part of our heritage, our psyche, our society and what we all take for
granted as Wisconsinites.
Air Dates:
Saturday, December 13, 2008
Sunday, December 14, 2008
View
Video Clip
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All About
Alice
Over the last 60 years, our
great dairy state has been promoted
through the efforts of one person:
Alice in Dairyland. Sixty women have
assumed the name "Alice" and
have been sharing the rich history
and diversity of Wisconsin agriculture
with millions of people across the
world.
In this episode, we explore the
Alice in Dairyland program – why
it was started and how it's
changed over the last 60 years.
We have the honor
of introducing you to several former
Alices and learning how agriculture
and the Alice in Dairyland program
impacted their lives. We also explore
a day in the life Alice during one
of her busiest times of the year – the
Wisconsin State Fair.
Air Dates:
Saturday, March 14,
2009
Sunday, March 15, 2009
View
Video Clip
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A
Traveler's Guide to America's
Dairyland
Wisconsin—land of clean air, lush rolling hills and sparkling limestone-filtered
water—is known for its world-class, award-winning cheeses. As you travel
through the state and sample the best our craftsmen and women have to offer,
you'll
get
a true taste of the rich traditions that have shaped
Wisconsin's ethnic and culinary landscape for well over 160 years.
Past Episode - Aired:
Saturday, August 9, 2008
Sunday, August 10, 2008
View
Video Clip
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Upcoming Show Dates and Times
| CITY |
STATION
|
AIR TIME
|
| Milwaukee |
WITI TV 6 (FOX)
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Sundays 9:00 a.m.
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| Madison |
WKOW TV 27 (ABC) |
Saturdays 6:30 p.m. |
| Eau Claire |
WQOW TV 18 (ABC) |
Sundays 5:00 p.m. |
| La Crosse |
WXOW TV 19 (ABC) |
Sundays 5:00 p.m. |
| Wausau |
WAOW TV 9 (ABC) |
Saturdays 6:30 p.m. |
| Superior/Duluth |
WDIO TV 10 (ABC) |
Sundays 5:30 p.m. |
| Green Bay |
WGBA TV 26 (NBC) |
Saturdays 5:00 p.m. |
| Rockford |
WIFR TV 23 (CBS) |
Saturdays 6:30 p.m. |
| Cedar Rapids |
KFXA 28 (FOX) |
Saturdays 6:30 p.m. |
| Eagle River |
WYOW TV 34 (ABC) |
Saturdays 6:30 p.m. |
| Hibbing, MN |
WIRT TV 13 (ABC) |
Sundays 5:30 p.m. |
| Marinette/Menomonee |
W31BK (NBC) |
Saturdays 6:00 p.m. |
| Sturgeon Bay |
W22BW TV 22 (NBC) |
Saturdays 6:00 p.m. |
| Tomah |
WIBU-TV |
Mondays 5:00 p.m. |
| Minneapolis |
Fox Sports North
FSN-North
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Saturdays 10:00 a.m. Outdoor Block |
| Chicago |
Comcast SportsNet |
Saturdays 10:00 a.m. |
| Wisconsin (Statewide) |
Fox Sports North
FSN-Wisconsin |
Saturdays 10:00 a.m. Outdoor Block |
| Rochester/Austin |
Fox Sports North
FSN-North |
Saturdays 10:00 a.m |
America's Dairyland is created by the producers of
Discover Wisconsin television.
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